The Australian Grand Prix kicked off with a star-studded affair as Formula 1 drivers mingled with their fans, creating an atmosphere reminiscent of a Taylor Swift concert. Melbourne native Oscar Piastri, sporting a Richmond AFL guernsey, and McLaren’s Lando Norris were among the drivers who received adoring cheers and requests for selfies. The Netflix documentary series Drive to Survive has elevated these drivers to celebrity status, attracting fans with high-pitched screams and chants as they paraded along Melbourne Walk.
Inspired by Swift’s tour, organisers exchanged friendship bracelets with fans and shared driver-themed bracelets on social media. The event saw emotional moments as fans serenaded their local hero Piastri, while others held giant cardboard cutouts of Formula 1 stars like Lewis Hamilton and Max Verstappen.
The Australian Grand Prix Corporation reported a record Thursday attendance of 65,030, with the remaining days sold out. The surge in attendance reflects the growing popularity of Formula 1, particularly among first-time fans and female spectators. Australian GP chair Martin Pakula attributed this rise to Drive to Survive, which has introduced the sport to a new generation of fans.
Despite the excitement surrounding the race, the spotlight also turned to off-track drama, with speculation swirling around Red Bull team principal Christian Horner. Verstappen aims to secure his 10th consecutive race win, while Hamilton’s future remains a topic of interest amidst rumors of a move to Ferrari.
As Melbourne prepares for the first daytime race of the season, Formula 1 continues to captivate audiences worldwide, fueled by gripping narratives and thrilling competition.
